It may not be possible to understand absolutely every aspect or the aspirations of a particular group or audience. But you should make an effort to gain some understanding of their needs, goals, motivations, budget, purchase and decision authority, and deadlines. This may require you to delay the proposal or presentation until you have this information.
Simply stated, your proposal or presentation must link to or solve the key issues of the group or organization. This is really the only way that you can credibly suggest that you, your product or service or organization can solve the target’s issues. The idea is that your proposal should contain as many possible solutions to what the group has shared with you or answered in response to your questions.
Some groups may require heavily documented with graphics, tables, appendices, and journal articles. Sometimes a fat proposal is appropriate. proposals or presentations. Certain services such as consulting may be provided by others in or outside your organization. In this instance, including resumes or background experience could be helpful.
Some groups, organizations or customers my wish to review a proposal in advance. It is then fair to ask them to provide some guidelines for formatting the content before submitting the proposal or offer. Be sure to let the group or organization know how much time you will need to thoroughly present the information and have sufficient time for answering questions.
The presentation or proposal is an excellent way to position you or your organization for future opportunities with a particular group or organization.
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