I read some research done by Dave Clarke about how Skype which is a Voice Over Internet Protocol (VoIP) with video can help you to talk almost like face-to-face from anywhere that has an internet connection. Big and Small Businesses have adopted and adapted the service to cut costs and increase revenues.
Here’s how various entrepreneurs and organizations are using Skype to their advantage, plus five features that may boost your bottom line.
Effective Adaptations to Skype
- A production company lets his remote clients virtually sit in on his recording sessions for them.
- A Database company keeps a Skype chat window open with her four co-workers throughout the course of the business day, even though they are all located in the same room. Skype allows them to coach each other privately without clients knowing that we’re doing.
- A speech and language pathologist coaches clients via Skype and says that video chat is more effective than in-person coaching.
- A New York Emergency Medical Care Center provides tele-medicine services to area nursing homes.
Built-in Skype Features
- Screen-sharing – Share your screen with a customer or colleague is free on Skype.
- Call recording – Skype doesn’t natively support call recording, but various third-party providers do. You can record calls to save time and money on consultations, product introductions, or business meetings.
- Call forwarding – Forward Skype calls to a second Skype contact for free. To send calls to your mobile phone, you can purchase Skype credits or a subscription of various lengths.
- Remote monitoring – Keep tabs on your office after hours while you’re out to make sure lights haven’t been left on or there hasn’t been a break-in.
- Customer service – Add a Skype button to your website to let customers and prospects contact you with a click of the mouse. You can talk them through service issues, address concerns about a purchase, or close the sale.
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